CODA is an independent rock editorial project that understands rock not just as a music genre, but as a cultural identity, a way of belonging, resisting and positioning oneself in the world.
The project starts from a clear tension: a strong legacy rooted in print and a loyal audience, but a visual language that has stopped evolving.
The concept
In music, a coda is not just an ending, it’s a reinterpretation.
A moment where everything that came before is transformed and re-signified.
CODA builds on that idea:
It’s not about repeating the archive.
It’s about translating its spirit into a new cultural context.
The approach
Reframing rock as a contemporary cultural language
- Moving away from nostalgia as the main visual driver
- Building a flexible editorial system for print and digital
- Using typography, rhythm and composition as expressive tools
The outcome
A visual identity system that reinterprets the codes of rock through a more editorial, contemporary and culturally relevant lens.
CODA is not an ending.
It’s a re-reading.
Not nostalgia. Translation.
year
2025
tools
Adobe Illustrator, Adobe Photoshop
Máster project | Brand Identity
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